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Everything you need to know on how to start a small business, reduce global warming and even painlessly donate to a non profit charity!
Contents of "Start Your Own High Profit Thrift Store"
By Don Ruehs * Denotes a Sub Heading
Chapter 1 Meet the Powerful Need
*The Market is Yours, *Simple Solution - Re-using is the Best Option
*Reuse versus Recycle, *It's Already Being Done
*Types of Thrift Stores
*Who Starts Up A Thrift Store?
Chapter 2 Location, Location, Location
*Before Moving In, *Prospective Sites
*Rent buys traffic - and Sales, *Zoning Codes
*Check List for a Thrift Store Location:
Chapter 3 Leasing
*Store Size, *Negotiating Terms of the Lease
*Affordable Rent, *Keeping Your Cool When Negotiating
*Are You Getting the Lease You Want ?,
*Building Protection into Your Lease
*What Can your Bank or Credit Union do for you ?
Chapter 4 Tying it Together
*Putting Out the Welcome Mat, * Know your competition and You'll Beat Them !
*Gaining Business From Your Sign, *Choosing an Affordable Floor Plan
*Equipping an office, *Equipment
*Free Business Software, *A Voice Mail system
Chapter 5 Making the Store's Interior Inviting and Practical
* Decorating, *Lighting and Fixtures, Interior Signage Helps Your Customers
*Keep your Merchandise Moving - and Buyers Happy !
*Floor Plan Layout for Top Sales,
*Making Your Store "Interesting and Enjoyable" to Visit
*Sales Awareness - Shameless Promotion ! *Self examination
Chapter 6 This Chapter Reveals the Most Well Kept Secrets of the Industry
Chapter 7 Tailoring the Business to fit you !
*Legal Options, *Sole Proprietorship, *Partnership, Corporation
*Licenses and Permits, *License to do Business - - And to Make Money !
*Stocking Up Before the Opening, *The 'Soft Opening'
Chapter 8 Merchandise and Money
*Stocking Up Before the Opening, *The 'Soft Opening',
*Accepting Donations –How They Will Keep Coming !
*Increasing the Donations, *Picking Up Donations
*Issuing Receipts,*Layaway Practice
*Accepting Checks,*Credit Cards
Chapter 9 Running the Store
*Phone Manners, *Voice Mail, *Call-waiting, *Customer Service
*Be Friendly, It Feels Good to You & To Them
*Hey Good Looking!
Chapter 10 Tips and Tricks
*Profiting From Time Management, *Make a List of Your Priorities
*First Things First - As Easy as A,B,C ! , *Give yourself a Chance
*Don't Be Afraid to Delegate - You Must !, *Just Say No When You Need To
*Garbage In, Garbage Out, *Keeping Safe Control of Your Business
Chapter 11 Staff Issues, Volunteer Appreciation
*Employee or Contractor ?, *Regulation of Wages and Hours
*Security, * "Honesty" is always the Best Policy, * Safety and Health Standards
*Adding to Your Team, *Interviewing Volunteers or Paid Applicants
*Volunteer Programs, *Building Morale, *Staff Positions
*Newspaper ad for Volunteers and Donations, *Involving Your Volunteers
Chapter 12 Sales and Marketing -
*Where You Make Your Money ! *The Purpose Of Advertising
*The 4 R's -, *Reduce, Reuse, Recycle, and Recover
*Garbage Gone ? *What we cannot Reduce we can try to Reuse.
*Your Grand Opening is a Media Event!, *Create a Traffic Jam !
*Advertising Tips, *Tracking Your Ads - Finding Out What Works
*Create Some Excitement!, *Incentives - Make Them An Offer They Can't Refuse !
*Merchandising Your Goods So They Look Enticing, *Location Matters in Marketing
Chapter 13 Advanced Marketing
*Free media exposure - Better Than Paid Advertising
*Have Articles Written About You - You ARE Doing Important Work !
*Encourage Your Local Newspaper Editor to Sell for You.
*Become Media Wise and Keep Your Sponsor Charity Involved
*Keep Repeating Your Sales Benefits and Store Address.
*Evaluate Existing Ads - They Cost You,*Getting the Most for your Advertising Dollar
Chapter 14 A Sample Business Plan
*Business Description, *Objectives, *Marketing Opportunities,
*Competitive Advantages, *Marketing Strategy,
*Industry Overview, *Market Research, *Key Industry Trends
*Industry Outlook, *Target Markets, *About Day to Day Operations
*Items not acceptable at a thrift store, *Items we gladly accept:
Chapter 15 Effective Signs to Increase Sales
*Informational Signs to Display
*Hours of Operation
*Other Signs and Displayed Items
Chapter 16 - Taxes
*Personal Income Tax
*Corporate Income Tax
*Sales Taxes
Chapter 17 Final Thoughts
*A Positive Outlook, *Final Thoughts
*You Will Make a Six Figure Income
*You Do The Planet A Favor By Selling Used Goods
*You Really Can Do It !
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